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Hootsuite Insights

Understand the conversations that matter.

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Overview

Hootsuite Insights, powered by Brandwatch, is a social listening solution that integrates with the Hootsuite platform. It allows users to monitor and analyze conversations across the social web to understand brand perception, identify key trends, and gain a competitive edge. With real-time insights and customizable dashboards, Hootsuite Insights helps businesses make more informed decisions about their social media and marketing strategies.

✨ Key Features

  • Social Media Listening
  • Brand Monitoring
  • Trend Analysis
  • Competitive Intelligence
  • Sentiment Analysis
  • Customizable Dashboards

🎯 Key Differentiators

  • Seamless integration with the Hootsuite social media management platform
  • Powered by Brandwatch's industry-leading data and analytics
  • User-friendly interface for social media managers

Unique Value: Brings the power of Brandwatch's social listening directly into the Hootsuite platform, providing a unified workflow for social media management and analysis.

🎯 Use Cases (5)

Social Media Marketing Brand Management Public Relations Market Research Crisis Management

✅ Best For

  • Tracking brand mentions and sentiment in real-time
  • Identifying and engaging with brand advocates and influencers
  • Monitoring competitor activity on social media

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Deep, standalone consumer intelligence research
  • Users not already on the Hootsuite platform

🏆 Alternatives

Sprout Social Sprinklr Brandwatch

Offers a more integrated experience for existing Hootsuite users compared to standalone social listening tools.

💻 Platforms

Web

🔌 Integrations

Hootsuite Platform Brandwatch

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

Contact for pricing

Free tier: NA

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